Selected works.
Gender Creative Kids Canada is a non-profit reference community organization that supports trans, non-binary, and gender-fluid youth within their families, schools, and communities.
As part of an ad-competition brief, they asked for us to create a :30 commercial to raise awareness of the hurdles trans youth experience in the classroom.
While trans youth are becoming more affirmed and accepting in their communities, one of the last spaces where they may not feel fully seen are schools.
Schools as they currently exist are generally strictly gendered spaces. This campaign is meant to raise awareness of the fact that these seemingly normal public spaces can be viewed very differently through the eyes of a marginalized person.